AmazingCosmetics

AmazingCosmetics, the innovative online and retail cosmetics company, was established by Lisa Thurman and Sue Katz in 1999 with the launch of their now famous product, AmazingConcealer. The company founders and partner Sandy Incardona desired to create a corporate home that reflected their unique identity and the company purchased a historic structure in their hometown of Libertyville, Illinois. The dilapidated 1 ½ story brick veneer and wood frame structure dating from the early 1900’s was once used as a horse stable, lumber yard, and most recently as the Mainstreet Libertyville headquarters. Transforming the building into a modern headquarters and retail operation provided an attractive multi-use venue in the retail district. The welcoming front facade utilizes a traditional eyebrow window and glass canopy entrance to match the glamorous image of the company and reinforce AmazingCosmetics’s brand identity. The focus of the building facelift was on restoring the openness of the space and bringing new life to a space with rich retail history in the community. The office areas, makeup studio, and enclosed patio enable AmazingCosmetics to offer fabulous events, parties and girls’ nights out.

© The Photographic Artwork of Jacob T. VanVooren